Marketing Fedora Worldwide
Greg DeKoenigsberg
gdk at redhat.com
Fri Oct 21 15:50:46 UTC 2005
On Fri, 21 Oct 2005, Jeremy Hogan wrote:
> We've answered these core questions about what Fedora is, and for whom a
> great number of times already on this list. Someone needs to digest it, and
> make a cut we can all vote on.
This is on my plate. I hope to have something by next week's marketing
meeting.
> As for the purpose of Fedora marketing, it's to make more people use/hack
> Fedora more often, so we make it better more often than it gets worse. Just
> the same as that marketing in a commercial environment is to "get more
> people, to buy more stuff, more often, so you make more money". That's it.
> There's nothing more to it than technique.
>
> Our metrics are the number of contributors (code, bugs, feedback, list
> posts), and number of users (hackers, enthusiasts, early adopters, those
> wanting insight into what RHEL might be)--which together make the target
> install base--and the number of articles, reviews and how-tos written about
> Fedora. That's not all the use cases and measures for Fedora, because we
> don't and never should know all the use cases, anymore than Apache
> foundation knows exactly what's going on on every web site running Apache.
It's probably a good idea to work on some metrics that we think are
useful. Its status on distrowatch, for instance. Pure Googlebuzz -- how
many hits on "Fedora Linux"? "Ubuntu Linux"?
> User driven innovation, and an eco-sysem. In other words, a lot of what made
> Red Hat what it was before the RHEL/Fedora debbil scat.
Exactly. Hey, Jeremy, has anyone ever told you that you could do this
job? ;-)
--g
_____________________ ____________________________________________
Greg DeKoenigsberg ] [ the future masters of technology will have
Community Relations ] [ to be lighthearted and intelligent. the
Red Hat ] [ machine easily masters the grim and the
] [ dumb. --mcluhan
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