increasing the reach of fedora-marketing

Rik van Riel riel at redhat.com
Mon Oct 29 01:42:01 UTC 2007


On Sun, 28 Oct 2007 19:50:45 -0400
Leigh Cantrell Day <lday at redhat.com> wrote:

> What would help greatly would be globally planned launches. 

> o press release
> o supporting press blogs (we have 200 press/analysts subscribed to
> our press blog)
> o industry analyst meetings done in advance of the annct
> o global understanding and firm plans by the int'l PR team to act 
> simultaneously
> o global availability of spokesppl at time annct goes out
> o live webcast to discuss launch
> 
> For instance, have learned last week that F8 is coming 11/8.  This is
> 1 day after a major infrastructure launch.  we are basically
> competing with our own news and press attn.  I suggest we launch to
> the community on 11/8 and do big press on 8/12 (all of the elements
> mentioned above) to get serious exposure + accurate reporting.  It's
> also Oracleworld (11/11-11/15) and press are fiendish for news during
> this time.

Your idea makes sense to me.

What do we need to do to make it happen?

-- 
"Debugging is twice as hard as writing the code in the first place.
Therefore, if you write the code as cleverly as possible, you are,
by definition, not smart enough to debug it." - Brian W. Kernighan




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