I still want a Fedora coffee table book, and you are going to help me make one.

Jack Aboutboul jaa at redhat.com
Tue Dec 16 20:26:35 UTC 2008


Awesome great, we will work from there.  It's gonna be a fun project for 
us...

Jack

Lisa Brewster wrote:
> Man, now I wish I could go to FUDCon!!  There's a slight chance I'll 
> be able to get work to send me, but the economy's got budgets really 
> tight.  And I've got a meeting on Thursday that will take up half the 
> day, so I won't be able to make it to the marketing meeting.
>
> Added original proposal text to the wiki page.
>
> On Tue, Dec 16, 2008 at 5:32 AM, Jack Aboutboul <jaa at redhat.com 
> <mailto:jaa at redhat.com>> wrote:
>
>     Hello Lisa,
>
>     Welcome to the team and thanks for all the awesome input and
>     feedback.  I propose that we go ahead with the idea, moving
>     swiftly.  I will be at FUDCon as will Colby (RH A/V Guru) and we
>     can begin taking pictures and video/audio there as well.
>
>     Right now, I have set up a blank wiki page so we can start
>     aggregating everything around this effort.  It can be found here:
>     https://fedoraproject.org/wiki/Marketing/Fedora_Picture_Book
>
>     Lisa, can you please post up what you have in this email on that
>     page.  Also, are you available to attend the marketing meeting
>     this Thursday at 3 Eastern, 12 Pacific?
>
>     I think the first step is to get pricing from somewhere, and
>     according to that figure out how many pages the book should be.
>      Ideally, I would think we should aim for 200 pages.  What do
>     y'all think?
>
>     Thanks,
>     Jack
>
>     Lisa Brewster wrote:
>
>         My apologies for hijacking this thread with multiple posts,
>         but I started brainstorming on my way home from work and
>         wasn't able to stop until I wrote all my thoughts down.
>          Questions / discussion points are in brackets.  Provided this
>         idea generates some halfway creative submissions, I see it
>         turning into a great grassroots marketing campaign.
>
>         Fedora:  The Book
>
>         Objectives
>         Driven by the Fedora Ambassadors, the goal of this photo
>         project is to communicate what Fedora means to us and our
>         communities.  Images should show a Fedora user holding an
>         object that symbolizes how the software empowers him or her in
>         the Fedora principles of infinity, freedom, or voice [is
>         principles the right word to use here?].  Submissions should
>         include a short description (250-500 words) of how the subject
>         uses the software and how this photo demonstrates one of the
>         principles.
>
>         Photographers are open to interpret this theme as concretely
>         or abstractly as they like.  For example, you could choose to
>         photograph something as straightforward as a teacher you
>         encouraged to use Fedora in the classroom holding an apple
>         with a Fedora sticker on it, or you could have someone
>         photograph you holding a personal item that symbolizes what
>         inspired you to join the project. Feel free to brainstorm for
>         whimsical ideas as well, such as a developer covered in
>         peanuts (because you have to be "nuts" to work for free,
>         right?).  Group photos are also acceptable, such as a group of
>         ambassadors holding stacks of livecds to be distributed or
>         XO's in the wild.  
>         One photo per week will be posted on $website.  Once enough
>         submissions are collected [one year's worth = 52?], selected
>         photos will be published in a collectable book available for
>         purchase.  All proceeds will be donated to $cause.
>
>         Requirements
>         Images should be of high quality and at least $x-resolution by
>         $y-resolution.  You don't have to be a professional
>         photographer, but composition, focus, and lighting are vital
>         to communicating a strong message.  If in doubt of your
>         photography skills, feel free to ask a friend or post your
>         idea to $mailinglist to see if we can find someone in your
>         area who's willing to help [maintain a wiki page for volunteer
>         photographers?].
>
>         Images must contain at least one person holding an object.
>          The criteria defining both person and holding is flexible and
>         could incorporate using hands, feet, or items resting on the
>         body of people, robots, statues, animals, or other creative
>         interpretations as long as it applies to Fedora and you can
>         explain how it demonstrates infinity, freedom, or voice.  The
>         subject's face does not have to be visible.  [Legal:  do we
>         need model release forms?]
>
>         Images must be licensed in a manner that allows derivative
>         works [and commercial?  Not sure what's required for "proceeds
>         go to charity" use].  The Fedora logo and editorial text based
>         on your description will be superimposed on the image, and it
>         may be adjusted for color, brightness, contrast, etc. [Legal:
>          what else is needed here?]
>
>         Inspiration
>         Want to contribute to The Book but aren't sure where to begin?
>          Read over the following list of power words to see if any
>         experiences of how you've enriched someone's life because of
>         Fedora come to mind:
>            * success stories
>            * empowerment
>            * pride
>            * culture
>            * diversity
>            * strength
>            * knowledge
>            * community
>            * extraordinary people
>            * solutions
>            * freedom
>            * sharing
>            * adoption
>            * innovation
>            * contribution
>
>
>         On Mon, Dec 15, 2008 at 10:58 PM, Lisa Brewster
>         <sophistechate at gmail.com <mailto:sophistechate at gmail.com>
>         <mailto:sophistechate at gmail.com
>         <mailto:sophistechate at gmail.com>>> wrote:
>
>            D'oh, this is the marketing list.  There are so many
>         projects and
>            ideas and excited people that I'm having trouble keeping up
>         with
>            everything that's going on!  But yeah...new ambassador, noob
>            mistake, nice to meet you, etc etc etc.  =]
>
>
>            On Mon, Dec 15, 2008 at 10:51 PM, Lisa Brewster
>            <sophistechate at gmail.com <mailto:sophistechate at gmail.com>
>         <mailto:sophistechate at gmail.com
>         <mailto:sophistechate at gmail.com>>> wrote:
>
>                I love this idea!  But instead of using a specific item
>         across
>                all photos, I think it would be great to embrace the vast
>                number of cultures involved in Fedora and let each
>         person pick
>                something unique that symbolizes their contribution or what
>                Fedora means to their community.  This is a great
>         project that
>                can evolve over time through a photoblog, and once enough
>                submissions are gathered we could look at different
>         publishing
>                options.
>
>                I suggest establishing some kind of guidelines to establish
>                visual unity (or at least an unobtrusive watermark for
>         photos
>                used on the web).  Anyone else wanna pick up the
>         brainstorming
>                stick here?
>
>                As a photographer willing to travel in the Southern
>         California
>                area, I'm in!
>                PS:  This is also my first contribution to the ambassadors'
>                mailing list.  Hi!
>
>                2008/12/15 Ian Weller <ianweller at gmail.com
>         <mailto:ianweller at gmail.com>
>                <mailto:ianweller at gmail.com <mailto:ianweller at gmail.com>>>
>
>
>                    <braindump>
>
>                    An entire release ago (6 months) Jeff Spaleta made the
>                    proposal to this
>                    list[1] for Fedora to produce a (virtual?) coffee table
>                    book containing
>                    candid pictures of Fedora contributors all holding a
>                    specific trinket
>                    that could represent what the community stands for
>                    (perhaps something as
>                    simple as a Fedora logo) -- or with speech bubbles
>                    containing a single
>                    word that the contributor thinks encompasses the
>                    purpose/meaning/whatever of Fedora in their native
>         language.
>
>                    Seeing how we're coming up upon a major NA FUDCon,
>         with an
>                    EMEA FUDCon
>                    around the corner (... right?) should we make an
>         attempt
>                    to start this
>                    concept back up again?
>
>                    It'd be nice to be able to sell a physical book and
>         donate
>                    the proceeds
>                    to OLPC or something. (Not sure if this is even viable
>                    because of the
>                    high number of Fedora contributors[2].)
>
>                    The key things that need to be done to get this rolling
>                    again are
>                    1) decide on a trinket (or something else to tie
>         the whole
>                    production
>                      together, i.e., speech bubbles)
>                    2) start taking photos at FUDConF11[3]
>
>                    Other brain dumps or thoughts to follow?
>
>                    </braindump>
>
>                    [1]:
>                  
>          http://www.redhat.com/archives/fedora-marketing-list/2008-May/msg00315.html
>                    [2]: Not that I'm saying this isn't good!
>                    [3]: We can't limit this to attendees of FUDConF11,
>         of course.
>
>                    --
>                    Ian Weller <ianweller at gmail.com
>         <mailto:ianweller at gmail.com>
>                    <mailto:ianweller at gmail.com
>         <mailto:ianweller at gmail.com>>>                            
>         http://ianweller.org
>
>                    GnuPG fingerprint:  E51E 0517 7A92 70A2 4226  B050 87ED
>                    7C97 EFA8 4A36
>                    "Technology is a word that describes something that
>                    doesn't work yet."
>                     ~ Douglas Adams
>
>                    --
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>                    Fedora-marketing-list at redhat.com
>         <mailto:Fedora-marketing-list at redhat.com>
>                    <mailto:Fedora-marketing-list at redhat.com
>         <mailto:Fedora-marketing-list at redhat.com>>
>
>                  
>          https://www.redhat.com/mailman/listinfo/fedora-marketing-list
>
>
>
>
> -- 
> Lisa Brewster
> http://www.sophistechate.com




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