Slogan == Call to action

[Paul W. Frields]

On Tue, Mar 24, 2009 at 10:57:40AM -0400, Jack Aboutboul wrote:
> Paul W. Frields wrote:
>> The best slogans are calls to action.  Can we agree to concentrate not
>> on descriptions of Fedora for a slogan, but calls to action, with an
>> active verb?
>>
>> "Freedom to rock out":  Not such a good slogan.  There's no call to
>> action, just a description of what the product provides.
>>
>> "Rock out":  Better, and makes the consumer feel like they're being
>> empowered by the product.
>>
>>   
> Innovate Freely?

There you go! :-)  Now *all* the slogans should do that.

-- 
Paul W. Frields                                http://paul.frields.org/
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