I agree with Chitlesh, we should not start a "distro war" neither ignoring people and doing our stuff apart. Our goal is not to get the biggest user base (well, that doesn't mean getting a smaller user base too ;-) ) but to push forward the free software thing and open contents. We should find new ways to advertize Fedora Project for the following reasons: * explain what Fedora Project is and aims at. Our goal is not to overthrow Microsoft or anyone else, but to open up the space for free software and open contents. * share our vision of free software. People still does not understand why Fedora/Linux does not provide proprietary drivers or patented stuff. * welcome new members (and not users) in our community. * help our projects to succeed. That would suck if something as useful for everyone such as Smolt failed because people are unaware of it or misunderstood Fedora Project. * to give back Fedora Project what is Fedora Project. About fanboys, just ignore them or you'll end up having an ulcer. ;-)